We wanted to incorporate our connective type and packaging theme into the booklet cover (which would go inside the mobile package) and the flyer which could be handed out in store or could be included in the package as well. I found it quite a mission to get the type to line up properly as folding didn't work as well on the satin printed paper as it did on the thinner paper mock ups.
When making the flyer card I thought about adding more information inside, but we decided to keep it simple and only include the O2 website. We discussed that o2 could use this method to add promotional information inside.
Flyer mock-ups:
Friday, 20 March 2009
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